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  • 05-10-17

    Online Retailer Noon Launched

    (MENAFN) The highly anticipated online retail platform Noon has finally gone live for shoppers in the U.A.E after months of delays.

    After it was first announced in November of last year, Noon is finally launched by Co-founder and CEO Mohamed Alabbar, the chairman of Emaar Properties.

    Alabbar created Noon as part of USD1 billion multiparty project between Gulf investors and Saudi Arabia's Public Investment Fund.

    Noon's primary competitor, Souq is currently the biggest e-commerce platform in the region, commanding nearly 78 percent of e-commerce traffic in the Middle East and North Africa region.

    However, Noon will be competing strongly and it is said that Noon will conquer the region's e-commerce market.

    MENAFN0510201700450000ID1095921637

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