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16-05-19
Israeli JVP, Mars sign foodtech R&D agreement
(MENAFN) Israeli venture capital firm JVP and U.S. candy giant Mars sealed a foodtech research and development (R&D) deal.
Under the agreement, the two sides are looking to detect technological ventures as well as investments within Israel's foodtech industry.
Israel media reports are claiming that both firms will be setting aside millions of U.S. dollars each for the R&D agreement.
"By partnering with Mars, one of the world's most iconic brands at the forefront of innovation, we are confident in Israel's ability to be the foodtech leader of the future," stated JVP Chairman Erel Margalit.
MENAFN1605201900450000ID1098528598
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