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FinancialNews
06-02-21
Saudi Basic Industries Corporation become world’s second most valuable brand
(MENAFN)Brand Finance published the 2021 Chemicals 25 and Global 500 reports that indicate, Saudi Basic Industries Corporation (SABIC) advanced to become the world’s second most valuable brand in the chemicals industry in the current year, compared to the third most valuable brand previous year.
According to Yousef Al-Benyan, SABIC Vice Chairman and CEO, “We are proud of our improved ranking. It is a significant step in our mission to become the preferred world leader in chemicals and reflects the ever-growing positive perception of SABIC among our customers and other stakeholders. It is a clear confirmation of the strategy we have defined to position SABIC as a leading global chemical brand.”
Al-Benyan further stated that “Building a strong global brand is integral to our core objectives and aligns with our growth ambitions. It enables our business strategy and enhances our resilience.”
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